{"id":137346,"date":"2021-10-18T18:10:00","date_gmt":"2021-10-18T17:10:00","guid":{"rendered":"https:\/\/test.merieuxnutrisciences.com\/yeni-marka-kimligi\/"},"modified":"2025-03-03T11:06:48","modified_gmt":"2025-03-03T11:06:48","slug":"yeni-marka-kimligi","status":"publish","type":"post","link":"https:\/\/www.merieuxnutrisciences.com\/tr\/yeni-marka-kimligi\/","title":{"rendered":"Yeni bir strateji i\u00e7in yeni bir logo ve yeni marka kimli\u011fi"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">D\u00fcnya \u00e7ap\u0131nda g\u0131da sekt\u00f6r\u00fcn\u00fcn \u00f6nde gelen hizmet sa\u011flay\u0131c\u0131lar\u0131ndan M\u00e9rieux NutriSciences, \u015fu misyonu vurgulayan yeni bir logo ve marka kimli\u011fi benimsedi: Better Food. Better Health. Better World.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"M\u00e9rieux NutriSciences New Brand Identity Reveal\" width=\"720\" height=\"405\" src=\"https:\/\/www.youtube.com\/embed\/wjHpuLwpXDw?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>M\u00e9rieux NutriSciences harekete ge\u00e7iyor. <\/strong>Bug\u00fcn d\u00fcnyam\u0131z\u0131n kar\u015f\u0131la\u015ft\u0131\u011f\u0131 derin de\u011fi\u015fikliklerle kar\u015f\u0131 kar\u015f\u0131ya kalan grup, g\u0131da sistemlerini daha g\u00fcvenli, daha sa\u011fl\u0131kl\u0131 ve daha s\u00fcrd\u00fcr\u00fclebilir hale getirmeye katk\u0131da bulunan pratik ve yenilik\u00e7i \u00e7\u00f6z\u00fcmler geli\u015ftiriyor.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u015eirketin amac\u0131, analitik mikrobiyoloji ve kimya hizmetlerinden dan\u0131\u015fmanl\u0131k, denetimler, e\u011fitim, etiketleme ve d\u00fczenleyici deste\u011fe, duyusal \u00e7al\u0131\u015fmalara ve daha fazlas\u0131na kadar, tedarik zinciri genelinde mevcut ve gelecekteki sorunlara g\u0131da \u00fcr\u00fcnlerini geli\u015ftirmeye ve verimli \u00e7\u00f6z\u00fcmler aramaya odaklanm\u0131\u015ft\u0131r. M\u00e9rieux NutriSciences, yaln\u0131zca analitik sonu\u00e7lar sunmaya de\u011fil, ayn\u0131 zamanda g\u0131da de\u011fer zinciri boyunca en zorlu ihtiya\u00e7lar\u0131n\u0131 kar\u015f\u0131lamalar\u0131na olanak tan\u0131yan m\u00fc\u015fterilerine \u00f6zel \u00e7\u00f6z\u00fcmler ve kusursuz deneyimler geli\u015ftirmeye \u00e7al\u0131\u015farak ara\u015ft\u0131rmalar\u0131n\u0131 daha da ileriye ta\u015f\u0131yor.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bu evrimi desteklemek i\u00e7in \u015firket, <strong>g\u0131da g\u00fcvenli\u011fi, kalite ve s\u00fcrd\u00fcr\u00fclebilirlik yoluyla daha iyi bir yar\u0131n in\u015fa etmek i\u00e7in i\u015fbirli\u011fine odaklanan yenilik\u00e7i ve ilham verici stratejisine uygun olarak markas\u0131n\u0131 yeniden tan\u0131mlamaya karar verdi.<\/strong> Bu, \u015firketin g\u0131da s\u00fcrd\u00fcr\u00fclebilirli\u011fine olan ba\u011fl\u0131l\u0131\u011f\u0131n\u0131 vurgulayarak yaprak \u015feklinde ye\u015fil rengi tan\u0131tan yeni logosunda ifade edilmektedir. A\u00e7\u0131k mavi daire Gezegeni, dolay\u0131s\u0131yla gelece\u011fimizi sembolize eder.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">M\u00e9rieux NutriSciences her zaman insanlar\u0131 ilk s\u0131raya koydu, bu y\u00fczden insan unsuru logolar\u0131n\u0131n \u00f6nemli bir y\u00f6n\u00fc olmaya devam ediyor. Hem ye\u015fil yaprak \u015feklini hem de mavi daireyi birle\u015ftiren logo, uzanm\u0131\u015f bir kolla basitle\u015ftirilmi\u015f bir insan \u015feklini temsil eder ve b\u00f6ylece temel odak alanlar\u0131n\u0131 tek bir g\u00f6r\u00fcnt\u00fcde birle\u015ftirir:&nbsp;<strong>\u0130nsanlar; Bilim; \u0130novasyon; Yiyecek; S\u00fcrd\u00fcr\u00fclebilirlik; ve Gezegenimiz.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">M\u00e9rieux NutriSciences&#8217;\u0131n amac\u0131n\u0131n ve misyonunun ana noktas\u0131 yeni sloganlar\u0131nda ifade edilmektedir:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Better Food<\/strong>&nbsp;&#8211; John H. Silliker&#8217;in 1967&#8217;de \u015firketi kurmas\u0131ndan bu yana, g\u0131da g\u00fcvenli\u011fi ve kalitesindeki g\u00fc\u00e7l\u00fc ve tan\u0131nm\u0131\u015f uzmanl\u0131klar\u0131 g\u00f6z \u00f6n\u00fcne al\u0131nd\u0131\u011f\u0131nda, g\u0131da onlar\u0131n DNA&#8217;s\u0131d\u0131r. Onun merak\u0131 ve \u00f6nc\u00fc ruhu, \u015firketin bug\u00fcn hala inovasyon odakl\u0131 yakla\u015f\u0131m\u0131na rehberlik ediyor.<\/li><li><strong>Better Health<\/strong>&nbsp;&#8211; Dr. Silliker&#8217;in vizyonunun ve M\u00e9rieux ailesinin k\u00fcresel ve disiplinler aras\u0131 bir yakla\u015f\u0131mla halk sa\u011fl\u0131\u011f\u0131n\u0131 iyile\u015ftirmeye olan ba\u011fl\u0131l\u0131\u011f\u0131n\u0131n birle\u015fmesinden esinlenerek, t\u00fcketicilerin sa\u011fl\u0131\u011f\u0131na tam bir ba\u011fl\u0131l\u0131k.<\/li><li><strong>Better World<\/strong>&nbsp;&#8211; \u015eirket, g\u0131da end\u00fcstrisinin d\u00f6n\u00fc\u015f\u00fcm\u00fcn\u00fc ve kar\u015f\u0131 kar\u015f\u0131ya oldu\u011fu geli\u015fen zorluklar\u0131 desteklemek i\u00e7in s\u00fcrd\u00fcr\u00fclebilirlik \u00e7\u00f6z\u00fcmleri geli\u015ftirmek i\u00e7in misyonunu ve uzmanl\u0131\u011f\u0131n\u0131 daha da ileriye ta\u015f\u0131yor.<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Bu stratejiyi etkinle\u015ftirmek i\u00e7in M\u00e9rieux NutriSciences, mevcut uzmanl\u0131\u011f\u0131ndan yararlanacak ve \u00f6nemli pazarlar\u0131n kapsam\u0131n\u0131 geni\u015fletmek ve stratejik yetenekleri g\u00fc\u00e7lendirmek i\u00e7in organik yat\u0131r\u0131mlar ile M&amp;A f\u0131rsatlar\u0131n\u0131n bir kar\u0131\u015f\u0131m\u0131n\u0131 se\u00e7ecektir. \u015eirket, m\u00fc\u015fterilerine daha iyi hizmet vermek i\u00e7in pazara giri\u015fini (teklif, hizmetler, ticari ve m\u00fc\u015fteri m\u00fckemmelli\u011fi) ve operasyon m\u00fckemmelli\u011fini geli\u015ftirecektir.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>M\u00e9rieux NutriSciences CEO&#8217;su Nicolas Cartier \u015funlar\u0131 s\u00f6yl\u00fcyor: <\/strong>\u201cM\u00e9rieux NutriSciences&#8217;ta bir hizmet i\u015fletmesi olarak m\u00fc\u015fterilerimizle g\u00fcvenilir ili\u015fkiler kurmaya \u00e7al\u0131\u015f\u0131yoruz. Gezegen i\u00e7in bu son derece stratejik alanda, yani g\u0131dada, \u00f6nceliklerini ve s\u00fcre\u00e7lerini ba\u015far\u0131yla ele almalar\u0131na katk\u0131da bulunuyoruz. Bu yeniden markala\u015fma, g\u0131da bilimi ve beslenme inovasyonunda teknik ilerlemeye olan ba\u011fl\u0131l\u0131\u011f\u0131m\u0131z\u0131 g\u00f6sterirken, i\u015f yapma \u015feklimizin tam merkezinde yer alan kalite, etik ve insan odakl\u0131l\u0131ktan asla taviz vermemektedir.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>D\u00fcnya \u00e7ap\u0131nda g\u0131da sekt\u00f6r\u00fcn\u00fcn \u00f6nde gelen hizmet sa\u011flay\u0131c\u0131lar\u0131ndan M\u00e9rieux NutriSciences, \u015fu misyonu vurgulayan yeni bir logo ve marka kimli\u011fi benimsedi: Better Food. Better Health. Better World.<\/p>\n","protected":false},"author":17,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[1233],"tags":[],"post_folder":[],"class_list":["post-137346","post","type-post","status-publish","format-standard","hentry","category-haberler"],"acf":[],"taxonomy_info":{"category":[{"value":1233,"label":"Haberler"}]},"featured_image_src_large":false,"author_info":{"display_name":"Diana Sanchez","author_link":"https:\/\/www.merieuxnutrisciences.com\/tr\/author\/diana\/"},"comment_info":0,"category_info":[{"term_id":1233,"name":"Haberler","slug":"haberler","term_group":0,"term_taxonomy_id":1233,"taxonomy":"category","description":"","parent":0,"count":24,"filter":"raw","cat_ID":1233,"category_count":24,"category_description":"","cat_name":"Haberler","category_nicename":"haberler","category_parent":0}],"tag_info":false,"_links":{"self":[{"href":"https:\/\/www.merieuxnutrisciences.com\/tr\/wp-json\/wp\/v2\/posts\/137346","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.merieuxnutrisciences.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.merieuxnutrisciences.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.merieuxnutrisciences.com\/tr\/wp-json\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/www.merieuxnutrisciences.com\/tr\/wp-json\/wp\/v2\/comments?post=137346"}],"version-history":[{"count":1,"href":"https:\/\/www.merieuxnutrisciences.com\/tr\/wp-json\/wp\/v2\/posts\/137346\/revisions"}],"predecessor-version":[{"id":137347,"href":"https:\/\/www.merieuxnutrisciences.com\/tr\/wp-json\/wp\/v2\/posts\/137346\/revisions\/137347"}],"wp:attachment":[{"href":"https:\/\/www.merieuxnutrisciences.com\/tr\/wp-json\/wp\/v2\/media?parent=137346"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.merieuxnutrisciences.com\/tr\/wp-json\/wp\/v2\/categories?post=137346"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.merieuxnutrisciences.com\/tr\/wp-json\/wp\/v2\/tags?post=137346"},{"taxonomy":"post_folder","embeddable":true,"href":"https:\/\/www.merieuxnutrisciences.com\/tr\/wp-json\/wp\/v2\/post_folder?post=137346"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}