{"id":278384,"date":"2026-06-04T21:21:16","date_gmt":"2026-06-04T20:21:16","guid":{"rendered":"https:\/\/www.merieuxnutrisciences.com\/?page_id=278384"},"modified":"2026-06-04T21:21:20","modified_gmt":"2026-06-04T20:21:20","slug":"beyan-uyumlulugu","status":"publish","type":"page","link":"https:\/\/www.merieuxnutrisciences.com\/tr\/food\/labeling-regulatory\/beyan-uyumlulugu\/","title":{"rendered":"Beyan Uyumlulu\u011fu"},"content":{"rendered":"\n<div class=\"page-header-block-wrapper fullwidth-block\">\n    <div class=\"acf-page-header\" style=\"background-image: url('https:\/\/www.merieuxnutrisciences.com\/wp-content\/uploads\/2024\/02\/claim-compliance-1.jpg'); \">\n        <div class=\"overlay\"><\/div>\n        <div class=\"acf-page-header-container\">\n                            <div class=\"image-wrapper\">\n                    <img decoding=\"async\" src=\"https:\/\/www.merieuxnutrisciences.com\/wp-content\/uploads\/2024\/02\/claim-compliance-white.svg\" alt=\"Icon\" \/>\n                <\/div>\n                        <h1>Beyan Uyumlulu\u011fu<\/h1>\n        <\/div>\n    <\/div>\n<\/div>\n\n<style>\n.page-header-block-wrapper{\n    margin-bottom: 60px;\n}\n\n.fullwidth-block {\n    max-width: none !important;\n    width: 100vw !important;\n    position: relative;\n    padding:0px;\n    left: 50%;\n    right: 50%;\n    margin-left: -50vw;\n    margin-right: -50vw;\n}\n\n.acf-page-header {\n    background-size: cover;\n    background-position: center;\n    display: flex;\n    position: relative;\n    min-height: 250px; \n}\n\n.acf-page-header-container{\n    margin: 0 auto;\n    padding: 48px 24px;\n    display: flex;\n    flex-direction: column;\n    justify-content: end;\n    align-items: center;\n}\n\n.acf-page-header .overlay {\n    position: absolute;\n    top: 0;\n    left: 0;\n    right: 0;\n    bottom: 0;\n    background: linear-gradient(to top, var(--global-palette4), transparent);\n    z-index: 1;\n}\n\n.acf-page-header-container .image-wrapper{\n    position:relative;\n    height: 70px;\n    width: 70px;\n    background: var(--global-palette4);\n    border-radius: 50%;\n    z-index: 1;\n}\n\n.acf-page-header-container img{\n    position: absolute;\n    top: 50%;\n    left: 50%;\n    transform: translate(-50%, -50%);\n    max-width:40px;\n    z-index: 2;\n}\n\n.acf-page-header h1 {\n    display:block;\n    position: relative;\n    z-index: 2;\n    color:white;\n    text-align: center;\n}\n\n@media (min-width: 1025px) {\n    .acf-page-header-container{\n        width: 1290px;\n    }\n    \n}\n\n@media (max-width: 1024px) {\n    .acf-page-header-container {\n        align-self: end;\n    }\n    .acf-page-header .overlay {\n        background: linear-gradient(to top, var(--global-palette4), transparent);\n    }\n}\n\n@media (max-width: 768px) {\n    .acf-page-header .overlay {\n        background: linear-gradient(to top, var(--global-palette4), transparent);\n    }\n    .acf-page-header h1 {\n        font-size:28px;\n    }\n}\n\n<\/style>\n\n\n\n\n<h2 id=\"h-confidence-amp-precision-in-claims\" class=\"wp-block-heading\"><strong><strong>Beyanlarda G\u00fcvenilirlik ve Do\u011fruluk<\/strong><\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">T\u00fcketicilerin diyetlerinin sa\u011fl\u0131klar\u0131 \u00fczerindeki etkileri hususunda fark\u0131ndal\u0131klar\u0131 artt\u0131k\u00e7a, g\u0131da tercihlerini y\u00f6nlendirmede <strong>beyanlar\u0131n \u00f6nemi<\/strong> net bir \u015fekilde ortaya \u00e7\u0131kmaktad\u0131r. Beyanlar, \u00fcr\u00fcnlerinizin pazarlanmas\u0131nda g\u00fc\u00e7l\u00fc y\u00f6ntemlerdir; ancak yetkililerce yasa d\u0131\u015f\u0131 say\u0131lan yan\u0131lt\u0131c\u0131 bilgilendirmeleri engellemek ad\u0131na kat\u0131 mevzuatlar bulunmaktad\u0131r.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">T\u00fcketicilerin yan\u0131lt\u0131lmas\u0131n\u0131 \u00f6nlemek amac\u0131yla \u00e7e\u015fitli kurallar konulmu\u015f ve g\u0131dalar \u00fczerindeki beslenme ve sa\u011fl\u0131k beyanlar\u0131na ili\u015fkin <a href=\"https:\/\/eur-lex.europa.eu\/eli\/reg\/2006\/1924\/oj\" target=\"_blank\" rel=\"noopener\">Avrupa Y\u00f6netmeli\u011fi (EC) No. 1924\/2006<\/a> ve <a href=\"https:\/\/eur-lex.europa.eu\/eli\/reg\/2012\/432\/oj\" target=\"_blank\" rel=\"noopener\">Komisyon Y\u00f6netmeli\u011fi (AB) No 432\/2012<\/a> gibi d\u00fczenlemelerle beyanlar\u0131n kullan\u0131m\u0131 s\u0131n\u0131rland\u0131r\u0131lm\u0131\u015ft\u0131r. Bu yasal d\u00fczenlemeler, kas\u0131tl\u0131 olsun veya olmas\u0131n t\u00fcketicileri yan\u0131lt\u0131c\u0131 bilgilerden korumak amac\u0131yla yetkili otoritelerin beyanlar\u0131 denetleyebilmesini g\u00fcvence alt\u0131na almaktad\u0131r. Mevcut durumda t\u00fcm beyanlar\u0131n, Avrupa G\u0131da G\u00fcvenli\u011fi Otoritesi (EFSA) taraf\u0131ndan do\u011frulanm\u0131\u015f <strong>bilimsel kan\u0131tlara<\/strong> dayanmas\u0131 da dahil olmak \u00fczere bir dizi \u015fart\u0131 kar\u015f\u0131lamas\u0131 zorunludur.<\/p>\n\n\n<style>.wp-block-kadence-spacer.kt-block-spacer-278384_039dd3-4b .kt-block-spacer{height:60px;}.wp-block-kadence-spacer.kt-block-spacer-278384_039dd3-4b .kt-divider{border-top-width:1px;height:1px;border-top-color:#eee;width:80%;border-top-style:solid;}<\/style>\n<div class=\"wp-block-kadence-spacer aligncenter kt-block-spacer-278384_039dd3-4b\"><div class=\"kt-block-spacer kt-block-spacer-halign-center\"><hr class=\"kt-divider\"\/><\/div><\/div>\n\n\n\n<h2 id=\"h-what-defines-a-claim\" class=\"wp-block-heading\"><strong>Beyan\u0131n Tan\u0131m\u0131 Nedir?<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Mevzuata g\u00f6re beyan; <em>&#8216;ilgili mevzuat uyar\u0131nca zorunlu olmayan ve bir g\u0131dan\u0131n \u00f6zel niteliklere sahip oldu\u011funu \u00f6ne s\u00fcren her t\u00fcrl\u00fc mesaj veya g\u00f6sterim<\/em>&#8216; olarak tan\u0131mlanmaktad\u0131r. Bu, yoruma a\u00e7\u0131k olduk\u00e7a geni\u015f bir tan\u0131m olmakla birlikte; <strong>reklam faaliyetlerinin de \u015f\u00fcpheye yer b\u0131rakmaks\u0131z\u0131n bu mevzuata tabi oldu\u011fu<\/strong> anlam\u0131na gelmektedir.<\/p>\n\n\n<style>.wp-block-kadence-spacer.kt-block-spacer-278384_91cf10-3d .kt-block-spacer{height:60px;}.wp-block-kadence-spacer.kt-block-spacer-278384_91cf10-3d .kt-divider{border-top-width:1px;height:1px;border-top-color:#eee;width:80%;border-top-style:solid;}<\/style>\n<div class=\"wp-block-kadence-spacer aligncenter kt-block-spacer-278384_91cf10-3d\"><div class=\"kt-block-spacer kt-block-spacer-halign-center\"><hr class=\"kt-divider\"\/><\/div><\/div>\n\n\n\n<h2 id=\"h-two-main-kinds-of-claims\" class=\"wp-block-heading\"><strong>\u0130ki Ana Beyan T\u00fcr\u00fc<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Mevzuat, <strong>sa\u011fl\u0131k beyanlar\u0131<\/strong> ile <strong>beslenme beyanlar\u0131n\u0131<\/strong> birbirinden ay\u0131rmaktad\u0131r.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading\">Sa\u011fl\u0131k Beyanlar\u0131<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Sa\u011fl\u0131k beyan\u0131; bir g\u0131da kategorisi, g\u0131da veya <strong>g\u0131da<\/strong> bile\u015feni ile t\u00fcketici <strong>sa\u011fl\u0131\u011f\u0131<\/strong> aras\u0131nda bir <strong>ili\u015fki<\/strong> bulundu\u011funu ifade eder; baz\u0131 durumlarda mevzuat, bu beyan\u0131n bir par\u00e7as\u0131 olarak ek yasal uyar\u0131lar\u0131n veya beyan d\u0131\u015f\u0131 b\u0131rakma (sorumluluk reddi) ifadelerinin de yer almas\u0131n\u0131 zorunlu k\u0131lmaktad\u0131r.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00d6rnek: <em>Potasyum normal kan bas\u0131nc\u0131n\u0131n korunmas\u0131na katk\u0131da bulunur.<\/em><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading\">Beslenme Beyanlar\u0131<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Beslenme beyan\u0131; \u00fcr\u00fcn\u00fcn, &#8216;<em>lif kayna\u011f\u0131&#8217;<\/em> veya &#8216;<em>\u015feker ilavesiz<\/em>&#8216; gibi belirli bir <strong>besin \u00f6\u011fesi profiline<\/strong> sahip oldu\u011funu g\u00f6sterir.<\/p>\n<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Bununla birlikte, &#8216;Ay\u00e7i\u00e7ek ya\u011f\u0131 i\u00e7erir&#8217; ibaresinde oldu\u011fu gibi baz\u0131 beyanlar bu kategorilerin d\u0131\u015f\u0131nda kalmaktad\u0131r. Bu kategori kapsam\u0131nda; <strong>bile\u015fim beyanlar\u0131<\/strong>, <strong>duyusal beyanlar<\/strong>, <strong>men\u015fe bilgileri, s\u00fcrd\u00fcr\u00fclebilirlik kan\u0131tlar\u0131<\/strong> ve her biri ilgili mevzuat h\u00fck\u00fcmlerinin dikkate al\u0131nmas\u0131n\u0131 gerektiren daha pek \u00e7ok farkl\u0131 beyan t\u00fcr\u00fc yer almaktad\u0131r.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Esasen, bu karma\u015f\u0131kl\u0131k beyanlar\u0131n do\u011frulanmas\u0131n\u0131 zor ve me\u015fakkatli bir s\u00fcre\u00e7 haline getirmektedir. Bir beyan\u0131n uygunlu\u011funu de\u011ferlendirmek, yaln\u0131zca beyan mevzuat\u0131n\u0131 de\u011fil, ilgili di\u011fer t\u00fcm yasal d\u00fczenlemeleri de hesaba katmay\u0131 gerektirir.<\/p>\n\n\n<style>.wp-block-kadence-spacer.kt-block-spacer-278384_31552a-c3 .kt-block-spacer{height:60px;}.wp-block-kadence-spacer.kt-block-spacer-278384_31552a-c3 .kt-divider{border-top-width:1px;height:1px;border-top-color:#eee;width:80%;border-top-style:solid;}<\/style>\n<div class=\"wp-block-kadence-spacer aligncenter kt-block-spacer-278384_31552a-c3\"><div class=\"kt-block-spacer kt-block-spacer-halign-center\"><hr class=\"kt-divider\"\/><\/div><\/div>\n\n\n\n<h2 id=\"h-how-can-we-help-you-with-claim-compliance\" class=\"wp-block-heading\">Beyan Uyumlulu\u011fu S\u00fcre\u00e7lerinizde Size Nas\u0131l Destek Olabiliriz?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">We offer<strong> comprehensive assistance<\/strong> in assessing the use of specific <strong>nutritional<\/strong> or <strong>functional claims <\/strong>for your product. If these claims do not meet regulatory standards, we provide a range of <strong>alternative options<\/strong> tailored to your needs. Additionally, our services extend beyond claims verification; we meticulously review all <strong>non-mandatory label information<\/strong>, including optional descriptions, images, packaging texts, and folder texts, to ensure compliance and accuracy. Furthermore, we aid in identifying product <strong>characteristics eligible for claims<\/strong> and conduct thorough searches for permitted nutritional or functional claims applicable to similar products, ensuring your label adheres to all relevant regulations and standards. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00dcr\u00fcn\u00fcn\u00fcz i\u00e7in belirli <strong>beslenme veya fonksiyonel beyanlar\u0131n<\/strong> kullan\u0131m\u0131n\u0131n de\u011ferlendirilmesi konusunda <strong>kapsaml\u0131 destek<\/strong> sunmaktay\u0131z. Bu beyanlar\u0131n mevzuat standartlar\u0131n\u0131 kar\u015f\u0131lamamas\u0131 durumunda, ihtiya\u00e7lar\u0131n\u0131za \u00f6zel olarak uyarlanm\u0131\u015f bir dizi <strong>alternatif se\u00e7enek<\/strong> sa\u011flamaktay\u0131z. Ek olarak hizmetlerimiz, yaln\u0131zca beyanlar\u0131n do\u011frulanmas\u0131yla s\u0131n\u0131rl\u0131 kalmay\u0131p; mevzuat uyar\u0131nca zorunlu olmayan iste\u011fe ba\u011fl\u0131 a\u00e7\u0131klamalar, g\u00f6rseller, ambalaj metinleri ve bro\u015f\u00fcr metinleri dahil t\u00fcm etiket bilgilerini, uyumluluk ve do\u011fruluk sa\u011flamak ad\u0131na titizlikle incelemektedir. Ayr\u0131ca, beyan edilmeye uygun \u00fcr\u00fcn niteliklerinin belirlenmesine yard\u0131mc\u0131 olmakta ve benzer \u00fcr\u00fcnlere uygulanabilir, izin verilen beslenme veya fonksiyonel <strong>beyanlara y\u00f6nelik kapsaml\u0131 ara\u015ft\u0131rmalar<\/strong> y\u00fcr\u00fcterek etiketinizin ilgili t\u00fcm mevzuat ve standartlara tam uyum g\u00f6stermesini g\u00fcvence alt\u0131na almaktay\u0131z.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-100\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.merieuxnutrisciences.com\/tr\/iletisim\/\"><strong>Bize ula\u015f\u0131n<\/strong><\/a><\/div>\n<\/div>\n\n\n<div class=\"page-cards-block-wrapper fullwidth-block\">   \n    <div class=\"page-cards-title-container\"> \n        <h2>Etiketleme ve Mevzuat Servisleri<\/h2>    \n    <\/div>\n    <div class=\"full-width-row-page-cards-wrapper\">\n        <div class=\"page-cards-container\">\n                                            <a href=\"https:\/\/www.merieuxnutrisciences.com\/tr\/etiketleme-mevzuat-hizmetleri\/\" class=\"card\">\n                                        <div class=\"card-content\">\n                        <span>Etiketleme &#038; Mevzuat Hizmetleri<\/span>\n                    <\/div>\n                <\/a>\n                                <\/div>\n    <\/div>\n<\/div>    \n   \n\n<style>\n.fullwidth-block {\n    max-width: none !important;\n    width: 100vw !important;\n    position: relative;\n    padding:0px;\n    \/* left: 50%;\n    right: 50%;\n    margin-left: -50vw;\n    margin-right: -50vw; *\/\n}\n\n.page-cards-title-container{\n    max-width: 1290px;\n    margin: 100px auto 150px auto;\n    padding-left: var(--global-content-edge-padding);\n    padding-right: var(--global-content-edge-padding);\n}\n.page-cards-title-container h2{\n    color:var(--global-palette4);\n    text-align: center;\n}\n.full-width-row-page-cards-wrapper{\n    background-color: var(--global-palette4);\n}\n.page-cards-container{\n    max-width:1290px;\n    margin: 0 auto;\n    display: flex;\n    gap: 20px;\n    align-items: center;\n    justify-content: center;\n    padding: 0 12px;\n    flex-wrap: wrap;\n}\n.card {\n    display: flex;\n    transform: translate(0px, -100px);\n    flex-direction: column;\n    align-items: center;\n    justify-content: center;\n    width: 200px;\n    height: 200px;\n    background-color: white;\n    text-decoration: none;\n    color: black;\n    border: 1px solid #ccc;\n    padding: 10px;\n    box-shadow: 0 2px 5px rgba(0,0,0,0.1);\n    border-radius: 8px;\n    overflow: hidden;\n}\n\n.card-icon {\n    align-self: center;\n    width: 80px; \n    height: auto;\n    margin-bottom: 10px;\n}\n.card-content{\n    display:flex;\n    justify-content: center;\n}\n\n.card-content span{\n    color:var(--global-palette3);\n    text-align: center;\n    text-transform: uppercase;\n    margin: 5px 0;\n    line-height: 1.2em;\n    font-size: 16px;\n    font-weight:bold;\n}\n\n.card:hover {\n    animation: all ease-in-out 0.3s;\n    transform: scale(.95) translate(0px, -100px);\n    box-shadow: 0 4px 8px rgba(0,0,0,0.2);\n}\n\n@media (max-width: 767px) {\n    .page-cards-container {\n        flex-direction: column;\n        align-items: center;\n    }\n    .page-cards-title-container{\n        text-align: center;\n    }\n    \n}\n\n@media (min-width: 768px) and (max-width: 1023px) {\n    .page-cards-container {\n        flex-wrap: wrap;\n        justify-content: space-around;\n    }\n    .page-cards-title-container{\n        text-align: center;\n    }\n\n}\n\n<\/style>\n","protected":false},"excerpt":{"rendered":"<p>Beyanlarda G\u00fcvenilirlik ve Do\u011fruluk T\u00fcketicilerin diyetlerinin sa\u011fl\u0131klar\u0131 \u00fczerindeki etkileri hususunda fark\u0131ndal\u0131klar\u0131 artt\u0131k\u00e7a, g\u0131da tercihlerini y\u00f6nlendirmede beyanlar\u0131n \u00f6nemi net bir \u015fekilde ortaya \u00e7\u0131kmaktad\u0131r. Beyanlar, \u00fcr\u00fcnlerinizin pazarlanmas\u0131nda g\u00fc\u00e7l\u00fc y\u00f6ntemlerdir; ancak yetkililerce yasa d\u0131\u015f\u0131 say\u0131lan yan\u0131lt\u0131c\u0131 bilgilendirmeleri engellemek ad\u0131na kat\u0131 mevzuatlar bulunmaktad\u0131r. T\u00fcketicilerin yan\u0131lt\u0131lmas\u0131n\u0131 \u00f6nlemek amac\u0131yla \u00e7e\u015fitli kurallar konulmu\u015f ve g\u0131dalar \u00fczerindeki beslenme ve sa\u011fl\u0131k beyanlar\u0131na ili\u015fkin Avrupa&#8230;<\/p>\n","protected":false},"author":64,"featured_media":82811,"parent":80920,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"service-page-EP-turquoise.php","meta":{"_acf_changed":false,"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"folder":[1874],"class_list":["post-278384","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"taxonomy_info":[],"featured_image_src_large":["https:\/\/www.merieuxnutrisciences.com\/wp-content\/uploads\/2024\/02\/claim-compliance-1.jpg",1024,316,false],"author_info":{"display_name":"Tarik Sensoy","author_link":"https:\/\/www.merieuxnutrisciences.com\/tr\/author\/tariksensoy\/"},"comment_info":0,"_links":{"self":[{"href":"https:\/\/www.merieuxnutrisciences.com\/tr\/wp-json\/wp\/v2\/pages\/278384","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.merieuxnutrisciences.com\/tr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.merieuxnutrisciences.com\/tr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.merieuxnutrisciences.com\/tr\/wp-json\/wp\/v2\/users\/64"}],"replies":[{"embeddable":true,"href":"https:\/\/www.merieuxnutrisciences.com\/tr\/wp-json\/wp\/v2\/comments?post=278384"}],"version-history":[{"count":2,"href":"https:\/\/www.merieuxnutrisciences.com\/tr\/wp-json\/wp\/v2\/pages\/278384\/revisions"}],"predecessor-version":[{"id":278387,"href":"https:\/\/www.merieuxnutrisciences.com\/tr\/wp-json\/wp\/v2\/pages\/278384\/revisions\/278387"}],"up":[{"embeddable":true,"href":"https:\/\/www.merieuxnutrisciences.com\/tr\/wp-json\/wp\/v2\/pages\/80920"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.merieuxnutrisciences.com\/tr\/wp-json\/wp\/v2\/media\/82811"}],"wp:attachment":[{"href":"https:\/\/www.merieuxnutrisciences.com\/tr\/wp-json\/wp\/v2\/media?parent=278384"}],"wp:term":[{"taxonomy":"folder","embeddable":true,"href":"https:\/\/www.merieuxnutrisciences.com\/tr\/wp-json\/wp\/v2\/folder?post=278384"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}