Market Suitability
A strong market suitability program and product control plans in your manufacturers allow you to meet your the requirements before launching a food product. You need to ensure your product is safe and meets market requirements in all commercialisation markets.
Enhancing your Market Suitability Program
- Provide transparent and compliant information to consumers
- Adapt product labeling to export countries
- Ensure product conformity in all your targeted markets
- Verify and substantiate nutrition & environmental claims
- Test the consumer acceptance of your product in all your targeted countries
By leveraging its strong and long-past Food expertise in food safety and Mérieux NutriSciences ensure products and labelling compliance with legislations all over the globe and adjust labels and claims to local requirements.
The efficiency of product information and claim attractiveness can be tested through our customer studies consumer research capabilities. Our dedicated online digital tools for regulatory monitoring and labeling management will ensure a seamless release of your food products into their markets and notify you when your labels need to be revised necessary (e.g. regulatory changes). Moreover, through our participation in transverse research projects on smart & intelligent packaging, we stay at the forefront of technological innovation and support you in providing additional information on product quality, traceability and sustainability to consumers.
Through our audits and consulting services, we can also help you meet the requirements of your stakeholders, by helping you get certification or by auditing your suppliers and manufacturers.